Free Lead Generation Software for Windows

Capture, score and track sales leads from first contact to won deal, with campaigns, lead sources and a pipeline dashboard in your browser.

Lead Generation System 1.0.0 · Free to download · No sign-up · Windows 10, 11 and Windows Server

What is Lead Generation System?

Lead Generation System is free lead management software that you install on your own Windows PC or server. It keeps every sales lead in one place, scores each lead automatically and moves it through a clear sales pipeline, so your team always knows who to call next.

It runs as a web app in your browser, backed by your own Microsoft SQL Server database. Your lead data stays on your hardware, and there is no monthly fee or per-user charge.

Use it as a lead tracking system, a lead scoring tool and a simple sales pipeline in one. For a small business that has outgrown spreadsheets but does not need a full CRM, it is a free, self-hosted way to manage leads on Windows.

Features

Lead database

Add, edit, search and filter leads by status, source, campaign or minimum score. Sort by date, score, name or deal value. Each email address is stored only once, so duplicates are blocked.

Sales pipeline

Move each lead through New, Contacted, Qualified, Proposal Sent, Negotiation and Won or Lost. Every status change is logged automatically.

Automatic lead scoring (0–100)

Each lead is scored on profile completeness, business email domain, job-title seniority and estimated deal value, and re-scored whenever it changes, so the best leads rise to the top.

Activity history

Log notes, calls, emails and meetings against each lead, so anyone on the team can pick up where a colleague left off.

Campaigns and lead sources

Track which campaigns and sources bring in leads, with lead counts for each. Six common lead sources are set up for you.

Sales dashboard

See total leads, new leads this month, conversion rate, open pipeline value, and leads by status and source at a glance.

Team access and security

Sign-in is required for every page. Passwords are stored as secure hashes and repeated failed logins are limited. Other computers on your network can open it too, if you allow that during setup.

REST API

Leads, activities, campaigns, lead sources and the dashboard are also available through a REST API with Swagger documentation, so you can feed leads in from a website form or another system.

Who it is for, and how to set it up

Made for

  • Small businesses and startups that track leads in spreadsheets today
  • Sales teams that want a simple pipeline without a monthly CRM subscription
  • Agencies and consultants managing leads from several campaigns
  • Companies that must keep customer data on their own servers

You will need

  • 64-bit Windows 10, 11 or Windows Server
  • Microsoft SQL Server (Express is enough), already installed
  • No .NET runtime needed: it is included

Get started

  1. Run the installer and follow the setup wizard.
  2. Enter your SQL Server instance, then an administrator username and password.
  3. Open the shortcut the installer adds. The app runs at http://localhost:5019.

The installation guide has every step. The setup creates the database for you; download the database script only if you prefer to create it by hand.

Lead Generation System FAQ

Yes. You can download the installer, user manual, installation guide and database script at no cost, with no sign-up.

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Need help installing?

Watch the video for each product first: it covers installation and everyday use. If you are still stuck, email us with the product name and what you see on screen.

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